Education
- 2020 : Ph.D., Management Sciences, Marketing, ESCP-EAP, France
- 2016 : Master of Management Research, University of Lille 2, France
- 2015 : Master of Business Administration - Innovation and Entrepreneurship, Centre Franco-Vietnamien de formation à la Gestion (CFVG), Vietnam
Professional Experiences
Professional Experience :
- 2010 - 2015, Account director, Say Cheese Event and Communication, , Vietnam
Published Papers in Refereed Journals
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Luong Van-Ha, Tarquini-Poli A., Yaprak Anadol Y., Klaus P., Manthiou A., (2024). Is digital fashion the future of the metaverse? Insights from YouTube comments, Journal of Retailing and Consumer Services, N/A (N/A) N/A.
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Klaus P., Edwards K., Daniela N., Manthiou A., LUONG V.-H., (2024). Inclusive Servicescapes: The Imperative of Universal Design Principles, Journal of Services Marketing, N/A (N/A) N/A.
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Luong VAN HA, Manthiou A., Kang J., Nguyen C., (2024). The building blocks of regenerative tourism and hospitality: a text-mining approach, Current Issues in Tourism, 27 (3) 361-380.
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Manthiou A., Luong VH, Klaus P., (2023). Solo Tourism: Exploration and conceptualization – A semi-supervised machine learning approach, Journal of Travel & Tourism Marketing, 40 (6) 453-474.
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Klaus P., Manthiou A., Luong V.-H., (2022). Sustainability in Luxury: Insights from Consumer Twitter Activities, Journal of Strategic Marketing, 31 (9) 1-18.
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Manthiou A., Klaus P., Luong V.-H., (2022). Slow tourism: Conceptualization and interpretation – A travel vloggers’ perspective, Tourism Management, 93 (104570) 1-15.
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Luong V.-H., (2019). Key attributes and descriptors of Vietnam destination image A content analysis of online English post-trip-reports, European Review of Service Economics and Management, 1 (7) 83-115.
Teaching
Bachelor in International Business :
